Blond vs brunette: the hair color swap at Balmain

Fashion month continues at full speed – after NY, London and Milan, it’s now time for Paris to take center stage and it’s fair to say it had a rocking start!

Blame Balmain, who showed yesterday and had a great idea: to get some top models – or, better saying, the super famous top models – and change their hair color, swapping blond for brown and vice versa. Kendall Jenner was blond, Gigi Hadid became a brunette, Alessandra Ambrosio and Karlie Kloss both became blonds, Rosie Huntington-Whiteley, Lily Donaldson and Lindsey Wixon were brunettes…

It was the talk of the town (and of Instagram) – but none of the changes were for real, the models were all wearing wigs! As Sam McKnight, top British hairstylist and responsible for the show’s hair, told British Vogue, it took 10 hours of preparation, colouring and cutting wigs. Crazy!

I think Kendall and Gigi loved to play, considering they kept their wigs for the whole day, showing up at the Balmain after-party still swapped… I particularly loved to see Gigi as a brunette! Who do you think could take the plunge in real life?

{Photos: Instagram @sammcknight1 @balmain @rosiehw}

{Translated by Ana de Almeida}